SEO and Adwords, both are important marketing tools these days. Both of their ultimate goals is to get ranked better in search engines and generate sales. However, they are different from each other because they do marketing for you in different ways.
This is one of the most commonly asked questions, especially by those who are not familiar with online marketing. SEO is the short form of Search Engine Optimization. In simple terms, it is a process of getting web traffic from search engines like Yahoo!, Bing or Google, but the process is hardly as simple as conceived by most of the people; there are gazillions of ways of getting top rank in search engines. Some even go as far as buying backlinks and followers on social media, even though this is a bad strategy and could get you blacklisted.
With the end of the year 2015, Google ranking algorithms were no longer run by humans. Google made an amazing announcement that company would be now relying on the powerful AI system for the development of their search algorithms to deliver the best results. So since the end of 2015, Google has been using RankBrain to process search results. (more…)
Marketing is slowly changing as we know it. Most of the web traffic is video traffic after 5. YouTube, Netflix etc are getting ever popular. Videos are the future of the web. These video streaming websites already have a huge number of users. That’s why, it’s essential to take advantage of this opportunity, as the massive shift toward video is where the web is headed, taking along billions of users for the ride,- you can’t afford to miss out on this opportunity. (more…)
Do you ever feel like you are not getting enough traffic to your website?
We all know that there is a very serious problem to many business owners like you,-lack of web traffic. Most of the business owners are fed up with a small amount of web traffic they get, despite their substantial effort.
Are you one of those owners who is looking for some of the most effective ways to ensure maximum web traffic? If yes, then you have come to the right place.
1. Why do I need SEO?
To rank better in search engines. Research show that people usually click the web search results from the first page for their search query. Better ranking will deliver more traffic to your website.
2. How much do I need to spend for SEO?
This question doesn’t have a definite answer. The bottom line is, the more you spend your time and money on SEO, more likely you will get a better rank in search engine. (more…)
We all know that web design trends take over the industry by surprise. We have already published another blog about popular web design trends of 2016. If you haven’t read it, we recommend you to take a look.
As the web design trend hits the industry, more seasoned designer won’t fall for it without a second thought. On the other hand most people easily accept the new trends without even knowing how it works.
Here are few things to consider following a web design trend.
It’s no secret that web design trends change every year or two. They pop up every now and then and suddenly become a trend. Recently we have seen drastic increase in responsive design and mobile ready websites.
You might have observed at some point while browsing the internet, that many websites these days look very similar to each other. Many say that this is due to increase in responsive design, but it’s not solely the case. The rise of template word press themes has a large hand to it. (more…)
Today, we have a completely competitive online marketing field which makes it harder for the businesses to be top of the game from their peers. For sustaining such competitive business scenario, SEO company can be considered as a blessing to many businesses. (more…)